Dog food…it’s not just for canines anymore.

July 15th, 2010 by Cheryl Falk Leave a reply »

Jason Williamson recently wrote a great article for Embedded Insights about dogfooding.

No, Jason has not come up with a new and unappetizing diet plan! Wikipedia defines dogfooding, or eating your own dog food as “when a company uses the products that it makes. Dogfooding can be a way for a company to demonstrate confidence in its own products, and hence a kind of testimonial advertising.”

Great article, Jason!

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