UI Design from the Audience Perspective

January 19th, 2015 by Shawn Lyon

User Interface with tabletMany demographic traits distinguish users. In starting a user interface design analysis, a chief task for the designer is to identify those characteristics most critical to the realization of the specific interface goals.

General Characteristics

General traits are broad identifying variables such as age, gender, work experience, education, and culture. Consider an example of designing tax preparation software for a small business. Try to form initial impressions of some design tactics you might use. Would you use a complex one page data entry form, a tabbed interface, or a step-by-step question Wizard? Or perhaps some combination?

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Altia to Present at embedded world 2015 Conferences

January 16th, 2015 by Cheryl Falk

embedded world 2015In just a few weeks, industry leaders from all over the world will converge at embedded world 2015 at the Exhibition Centre Nuremberg in Nuremberg, Germany.

While over 800 exhibitors from 35 different countries showcase the latest tools, trends and products in embedded technology at the embedded world Exhibition, key members of the embedded community will gather together at two parallel conferences to engage in a focused dialogue on the industry’s current challenges and best practices and look beyond to the innovations of tomorrow. » Read more: Altia to Present at embedded world 2015 Conferences

Connect with Altia at embedded world 2015 Exhibition!

January 14th, 2015 by Cheryl Falk

embedded world 2015

Every year, embedded industry leaders come together in Nuremberg, Germany to discuss trends and new technologies in the embedded space at embedded worldThis year’s event –February 24-26, 2015 at the Exhibition Centre Nuremberg — promises to be the best one yet.

» Read more: Connect with Altia at embedded world 2015 Exhibition!

Meet the Jetsons: UI in the Home

January 12th, 2015 by Jason Williamson

UI in the home - using your smart phoneThe same easy and intuitive UIs you use every day now allow you to operate a wide variety of devices in your home. Being able to run your world with a few taps and swipes is not only very cool, it’s convenient.

Imagine you are watching an intense drama an hour before the kids get home, and the washing machine starts to rumble through the spin cycle. You can’t hear the main character’s big speech and you really need to get dinner started. You reach for your smart phone and call up your home control app. A click on the washer pause icon gets the noise under control. An interactive image from the fridge shows that there are veggies you can give the kids to get them through the afternoon. Click on the oven icon and you see that there is still an hour to go on the roast. In seconds, you are back to your movie, with no worries. » Read more: Meet the Jetsons: UI in the Home

UI Design Strategies for a Culturally Diverse Audience

January 5th, 2015 by Jason Williamson

A successful UI designer understands the importance of considering different cultural characteristics, backgrounds, and behaviors during the planning process.GUI Design for Cultural Diversity

Language barriers

An obvious but vital consideration, language barriers impact communication and reading comprehension, frustration levels, and product adoption. Depending on the target audience, it may be essential to provide content in other languages, or at least, some contextual translation tools.

These tools may include mouse over pop-ups, or more extensive online translation solutions. A native language speaker should test and quality check all translated content for accuracy, proper syntax and appropriateness.

Cultural context

Some UI designers may assume levels of user sophistication based on prior experience from a majority culture. If the background experience of the product audience is limited, a resulting naiveté and lack of understanding may affect their use of the product.  » Read more: UI Design Strategies for a Culturally Diverse Audience

Awesome Advances In Automotive GUI

December 22nd, 2014 by Cheryl Falk

GUI in the Automotive IndustryAmericans drive. A lot. Other countries do their fair share of driving, but the automobile is an icon of American culture right along with the cowboy. There are a billion autos on the planet and a substantial majority of them are within the United States. With that many potential consumers in search of a product which never goes out of demand, you would think more emphasis would be placed on the HMI of the vehicle. Such is not the case. By and large, automotive GUIs are sub-par on their best days and confusing or just plain bad on other days.

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The Color Theory Behind Successful UX Design

December 15th, 2014 by Cheryl Falk

Color Theory and UIColor theory is used for web pages, painting, photography; virtually anything that makes use of color to help communicate something to a viewer. Generally speaking, color theory is looked upon as a field of scientific study which breaks down into three basic categories:

  • The Color Wheel
  • Color Harmony
  • Color Context

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Smart Cars, Distracted Drivers

December 8th, 2014 by Shawn Lyon

Determining whether oSmart Cars, Smart Designr not “smart” automobiles are distracting depends largely on who you ask. If you ask consumers, as was done in the 2012 Traffic Safety Culture Index by the AAA Foundation for Traffic Safety (AAAFTS), 71% of drivers believe that hands-free devices are safer than hand-held ones, and over 50% of those same people don’t believe that speech-based systems are at all distracting. If you ask car manufacturers, they will claim voice systems are completely safe alternatives that allow a driver to navigate, communicate, or enjoy social media without distraction.

» Read more: Smart Cars, Distracted Drivers

8 Inspiring Quotes about Good Design

December 1st, 2014 by Cheryl Falk

8 inspiring quotes Good design does not happen by accident. It is imagined, researched, planned, and then implemented. It is reimagined and rebuilt through numerous iterations until it eventually evolves into a form perfectly suited for its purpose. Good design is as important as that initial spark of imagination in turning an idea into reality.

Here are eight quotes from incredible people who know a thing or two about good design…

“Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated.” – Paul Rand

“Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.” – Steve Jobs

» Read more: 8 Inspiring Quotes about Good Design

The Mother of Invention: Train Your Mind to Innovate

November 24th, 2014 by Cheryl Falk

technology and innovationThere are three primary motivations for inventing something:

  • Necessity: The need for a new product or service which does not currently exist
  • Laziness: An easier way than the current method of doing something
  • Innovation: A better or more efficient product, service, or method of doing something

All three motivations require creativity, but each one involves a certain way of thinking in order to be realized. Necessity revolves mainly around survival. The invention of tools and weapons were driven by necessity. Laziness is more about working smarter, not harder. Transporting a load of goods on your back or on the back of an animal gets something from point A to point B, but using a wheeled cart makes that task immensely easier and increases the size of the possible load as well. » Read more: The Mother of Invention: Train Your Mind to Innovate